On May 18, the official flagship store of Moutai Cultural Tourism Tmall officially opened. The wine industry's internal reference found that the store is currently focusing on the Dragon Boat Festival gift box of Moutai wine. The original price is 3600 yuan, and the estimated price is 2899 yuan. The gift box contains two bottles of 53-degree 200mL Feitian Moutai wine, incense burners and incense slices. Currently, a total of 10 pieces of this gift box have been sold.
In addition, although it is summer, the store is still selling Spring Festival gift boxes. This gift box also contains two bottles of 53-degree 200mL Feitian Moutai liquor. The current price is 2599 yuan. According to store data, 68 pieces have been sold. And one called "Xiao Maozhen Love Words Gift Box Set"newcasinonodepositbonusThe product is priced at 525 yuan after discount. Currently, only one item is sold. It should be noted that this product does not contain Feitian Moutai, only contains a water cup, a bracelet, an aromatherapy candle and the leather bag included in the product.
According to the store, China Guizhou Moutai Distillery (Group) Cultural Tourism Co., Ltd. was established in July 2013 with a registered capital of 100 million yuan. It is a wholly-owned subsidiary of China Kweichow Moutai Distillery (Group) Co., Ltd. With the vision of shaping China's first-class green ecological wine and tourism integration benchmark, the company is committed to transforming the advantages of Maotai's cultural resources and cultural assets into tourism industry development advantages. With the four core businesses of "industrial tourism operations, cultural and creative product development, exhibition planning, and Xunfeng digital platform development and operation" as the starting point, the company continues to build a cultural and creative innovation system,"refine" the tourism industry chain,"beautiful" Maotai cultural and creative products,"deep" cultural communication, and "real" Xunfeng digital world. Build Moutai's "Beauty Times" quality life service operator.
However, it is obvious that a low number of products that do not contain Moutai have been sold in stores. For example, there are 10 styles in the Xiaolao Year of the Dragon doll, priced at 253 yuan, but only 1 piece has been sold so far.
The more popular product in the store is "Youlanshengpin Moutai Wine Bottle Recycling and Transformation Tea Cans". The price is 103 yuan after discount, and more than 100 have been sold currently.