Source: Penghua Foundation Peng Friends Association
May eighteenthProjexgameThe high-quality development conference of Sina Finance 2024 Fund was held in Shenzhen. this conference, Sina Finance announced a series of outstanding awards for public offering funds in all aspects. Penghua Fund won the "Best Investor Education Fund Company of the year 2024" and "the most influential Investment Project Award of the Fund Investment Project of the year 2024".
With the continuous optimization of the domestic economic and financial environment, as an important institutional investor in the capital market, the size of the public offering fund industry has exceeded 27 trillion yuan, the number of products has exceeded 10,000, and the total number of investors has exceeded 700 million. The importance of investor education has become increasingly prominent.
In this context, Penghua Fund always takes "help investors enhance investment awareness, help investors improve investment skills, help investors improve investment concept" as the investor relationship management goal. Actively respond to the regulators' call to "promote the extension of investor education into the national education system to a wider and deeper level", carry out diversified and interesting teaching activities, and enter universities, communities and enterprises. Launch a series of characteristic "application" solutions for teaching, such as implementing "one department, one province and one university" and carrying out the activity of "I go back to my alma mater to talk about investment". Create the quintessence ETF education ecosystem "the Beauty of fundamental Investment" with the traditional Chinese medicine ETF as the carrier, create the "National Defense ETF Patriot Investment Plan"; respond positively to the call of "Fund Industry words for the aged", launch a series of videos of "the idea of providing for the aged of 100Chinese Girls" Reconstruct the community to invest in education and carry out "Hello, neighbor-the first 500 meters." Penghua Fund Community Investment Interactive Project "," the basic Investment Reading Club of the first 500 meters "Community in-depth Education Project, and so on.
The series of videos entitled "thoughts on providing for the aged of 100 Chinese Girls" launched by the Penghua Foundation won the award of "the most influential Education Program of the year 2024".
Penghua Fund has been deeply ploughing the field of pension investment, actively implementing the special pension education activities of "one department, one province and one university" initiated by China Securities Investment Fund Industry Association. In 2023, the Penghua Foundation creatively launched a series of videos entitled "thoughts on providing for the aged of 100 Chinese Girls", interviewing 100 Chinese women of different ages and occupations to share their thoughts on providing for the aged.
Over the past year, the Penghua Foundation has continuously launched a series of videos of 100 Chinese girls' pension ideas, inviting 25 Chinese women of different occupations to talk about their future dreams, including finance, education, art, design, health and other fields. talking about pension planning hopes to gain insight into more possibilities in women's lives. How do the "professionals" in the financial industry plan their pension assets? Which way of providing for the aged will be chosen by self-media bloggers who achieve freedom of work? How will art practitioners build their spiritual home for the aged? Different occupations, different angles, a variety of lives, different ideas for the aged.
Individual pension system is an important institutional arrangement for the development of multi-level and multi-pillar old-age insurance system at the national strategic level. Serving the overall situation of national old-age security, promoting the high-quality development of individual pension undertakings, and helping to maintain and increase the value of pension are not only the new responsibility of public offering funds, but also the mission of industry development and a rare market opportunity. According to the introduction of a series of policies on personal pension, the public offering fund industry should further shoulder the responsibility of the times, give full play to its professional advantages, make continuous efforts in the education of pension theme investors, and constantly enhance national awareness of providing for the aged. Cultivate the concept of long-term investment.
In the future, the Penghua Fund will persist in long-term effective and unremitting efforts to carry out investor education, continue to launch lively and interesting investor education contents and activities, and form a long-term mechanism for investor education, ensure the smooth operation and sound development of the capital market, strive to enhance investors' sense of achievement, and open up a new situation in investor relationship management.
